CRM in CHINA’s AUTO SECTOR

CRM in China’s auto sector is still in its early stages – and different organizations have implemented it in different ways. Successful CRM programs have clearly defined scope and objectives – this document discusses … a comprehensive definition of Enterprise CRM, the unique requirements of CRM in China’s automotive sector and key elements of a CRM service offering.

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NOT SO AGILE…

With all the benefits that Agile-based methodologies offer, we’ve observed that, as a human endeavor, software design still has room for improvement. We’d like to propose an approach we call “model-based Agile” (MBA) that address some of the challenges in developing complex projects.

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