Digital Solutions for China

Professional Services
Our Professional Services practice provides strategic planning, program management, process improvement, data management and system design for marketing, sales, customer service and other market-facing operations...
Enterprise-Class Solutions
We provide integrated enterprise-class digital solutions for all your market-facing operations, so that all aspects of your business work seamlessly and efficiently to achieve the highest ROI on your marketing, sales and operational investments.
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CRM & Digital Services
Our Digital Services practice designs corporate websites, integrated CMS, end-to-end CRM, multi-channel digital marketing (SFDC, Dynamics and custom), social CRM, reputation management and e-commerce solutions.
End-to-End Touchpoints
As an enterprise initiative, CRM optimizes and integrates all touchpoints, actors and communication channels in the end-to-end customer life cycle, including brand awareness, prospect nurturing and loyalty programs, as well as operational interactions.
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Data Management
The heart of CRM is an in-depth knowledge of your prospects and customers and their interactions with your organization, including legal data acquisition, integration with business operations and compliance.
Data Analytics
Eastern Wind's Data Services designs enterprise master data management and analytics systems and will implement data governance models to ensure that your data policies are compliant with local and global regulatory requirements.
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Outsourcing Management
With extensive global program experience, we also provide regulatory, outsourcing and vendor management expertise for both domestic Chinese and multi-national partners.
Vendor Management
Easternwind Outsourcing Services enables our clients to effectively manage global resources in China, APAC and the US. We can manage the entire vendor management life cycle, from RFI/RFP to contract negotiation to service delivery.
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Solutions for
CPG
Pharma
Medical Devices
FinServ
Automotive
High Tech
"Eastern Wind knows digital marketing – they built a complete CRM, Social Media and e-Commerce system for our corporate group HQ in Shanghai – we increased conversion rates by 45% in the first 6 months."
Luca WeberManaging Director, Shanghai Trading Group
“Eastern Wind took the time to really understand our branding and marketing objectives in China and designed a scalable marketing strategy based on our unique requirements.”
Thomas PaulsonCEO, China MedDev Innova
“Eastern Wind really gets local Chinese digital marketing, social media and branding. And their portfolio of Western technology platforms gives us an edge in the market – it’s a winning combination.”
Zhang Zhi FengVP Marketing, Wuhui Auto
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Insights X Industry
CRM in China’s auto sector is still in its early stages – and different organizations have implemented it in different ways. Successful CRM programs have clearly defined scope and objectives – this document discusses … a comprehensive definition of Enterprise CRM, the unique requirements of CRM in China’s automotive sector and key elements of a CRM service offering.
Insights X Topic
NOT SO AGILE…
With all the benefits that Agile-based methodologies offer, we’ve observed that, as a human endeavor, software design still has room for improvement. We'd like to propose an approach we call “model-based Agile” (MBA) that address some of the challenges in developing complex projects.